Happy Not Perfect

It's time to put our minds first before we turn into the burnout generation. We are an app, a brand and a community dedicated to helping people stress less, sleep better and stay balanced. Feeling better is an inside job. HNP - a new approach to mindfulness.

What?

At Happy Not Perfect, we approach feelings and mental well-being in a practical way. Studies have shown that through daily practice we can all help our brains feel less anxious, less stressed and more in control. So we created an app and a selection of products, supported by science and designed to provide simple, quick and effective routes to relaxation.

Why?

We are constantly told to want more, to achieve more, to be more. But more doesn’t necessarily make us happier. Feeling good is an inside job. We’re Happy Not Perfect. And our mission is to give you the tools to do just that. Feel calm, balanced and refreshed, regardless of what is happening around you. Looking after our mind needed to be easy, so we made it snackable, fun and convenient. The power is in repetition and the results are worth it. Like with everything, you reap what you sow, and we'll remind you to focus on progress, not perfection.

Who?

Led by founder Poppy Jamie, our team made up of scientists, life coaches, CBT therapists, breathing specialists and designers have spent the last three years figuring out how we could shake things up. Collectively, our mission is to give you the tools to feel calm, balanced, and refreshed, regardless of what is happening around you.

Learn more about the team behind HNP